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India's Ayush sector may grow from $36.9 billion to $318 billion by 2047: Study

A RIS study has pegged India's Ayush services sector at USD 36.92 billion in 2024-25. It says stronger quality, digital and global outreach could lift it to USD 216-318 billion by 2047.

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A study said the Ayush services' sector has recorded a compound annual growth rate of 16.91 per cent since 2022-23, directly supported 1.76 million livelihoods. (File photo)

India's Ayush services sector has emerged as one of the country's fastest-growing service segments, with its economic contribution estimated at USD 36.92 billion in 2024-25 and projected to grow to USD 216-318 billion by 2047, according to a study by the Research and Information System for Developing Countries (RIS).

The study said the sector has recorded a compound annual growth rate of 16.91 per cent since 2022-23, directly supported 1.76 million livelihoods, and generated an estimated USD 1.77 billion in Medical Value Travel revenue in 2024-25. The report was released during the 11th Ayurveda Day celebrations in Nagpur on September 23.

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Union Ayush Minister Prataprao Jadhav said the findings underlined the sector's growing economic potential.

"The findings of this landmark study affirm that Ayush is not merely a cultural inheritance but a dynamic and high-growth engine of India's economy. The Ayush sector is poised to play an increasingly important role in healthcare, wellness, employment and global economic engagement, while contributing to our vision of a healthy and self-reliant India," he said.

Ayush Secretary Vaidya Rajesh Kotecha said the study created an evidence base for future policy and investment.

"For the first time, the economic contribution of the Ayush services sector has been measured through a nationally scaled, establishment-level survey covering all major Ayush systems. The report provides a robust evidence base to guide future investment, policy planning and reforms," he said.

RIS Director General Professor Sachin Kumar Sharma said the study was based on a survey of 15,914 establishments across all six Ayush systems.

"This study marks an important step in building an evidence-based understanding of India's Ayush services economy. Based on a nationally scaled survey of 15,914 establishments across all six Ayush systems, the findings show that an economy of USD 36.92 billion, growing at close to 17 per cent annually and supporting 1.76 million livelihoods, is no longer a peripheral sector but a dynamic, knowledge-based service economy," he said.

According to the study, clinics and day-care centres accounted for more than 71 per cent of the sector's total revenue. Standalone clinics generated an estimated USD 16.21 billion, while day-care centres contributed USD 10.13 billion. Ayurveda was the largest individual system, accounting for USD 17.73 billion, or nearly 48 per cent of the sector's total revenue.

The Ayush-based wellness segment, including yoga centres, spas and resorts, recorded a CAGR of 21.29 per cent. Yoga centres alone saw about 75 per cent growth in revenue over two years, the study said.

The sector directly supported 1.76 million livelihoods, with more than one million jobs concentrated in local and standalone clinics. Women accounted for 43 per cent of the overall workforce, and their participation was more than 50 per cent in several organised segments.

The study also highlighted the sector's growing role in Medical Value Travel. International patients accounted for about 5 per cent of patient volumes but contributed an estimated 15-25 per cent of hospital-segment revenues. Ayush therapeutic programmes, including Panchakarma and residential yoga, were linked to longer patient stays, with the average length of stay ranging from five to 11 days.

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It said establishments with a dedicated functional website had 3.6 times higher odds of attracting international patients, while recognised quality accreditation such as NABH or ISO was linked to a doubling of such odds.

The report said the Ayush services economy could expand to USD 216-318 billion by 2047, subject to improvements in infrastructure, quality systems, skills, digital capabilities and international market access.

It identified four broad areas for strengthening the sector: the Ayush knowledge value chain, enterprise and institutional capabilities, global competitiveness and Medical Value Travel, and innovation through digital technologies and artificial intelligence. It also stressed wider quality accreditation, digital health records, workforce skilling, international readiness and responsible adoption of emerging technologies.

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