Apple touches landmark $5 trillion valuation, second only to Nvidia
Apple briefly crossed the $5 trillion market value mark on Tuesday, becoming only the second company after Nvidia to do so. The move underscored investor support for its product-led strategy ahead of earnings and fresh scrutiny of its AI plans.
Apple crossed the $5 trillion market valuation mark on Tuesday, becoming only the second company in history to reach the milestone after Nvidia, as investors continued to back the iPhone maker's strategy of prioritising products over expensive artificial intelligence (AI) infrastructure.
Shares of Apple rose as much as 0.72% during trading to touch a record high of $342.89, lifting the company's market capitalisation to about $5.036 trillion before paring gains. The stock was last trading at $339.33, valuing Apple at around $4.98 trillion, according to Reuters.
Earlier this month, Apple overtook Nvidia to reclaim the title of the world's most valuable company. Nvidia had held the top spot since June 2025 and was the first company to cross the $5 trillion valuation milestone.
WHY APPLE'S SHARES ARE RISING
Unlike many of its Big Tech rivals, Apple has largely stayed away from the race to spend hundreds of billions of dollars on building artificial intelligence infrastructure.
The company has instead focused on strengthening its product ecosystem while relying on Google's AI technology to power new features, including a revamped Siri. That approach has helped Apple avoid the heavy spending on data centres that has weighed on the cash flows of several technology giants.
The company's pricing strategy has also supported demand. While Apple raised prices for MacBooks and iPads last month, it kept iPhone prices unchanged, prompting many consumers to buy the flagship device ahead of expected price increases later this year, analysts said.
Apple's shares have gained about 25% so far this year, outperforming other members of the so-called "Magnificent Seven", including Nvidia, Microsoft, Meta and Alphabet, according to Reuters.
APPLE LAUNCHES IPHONE LEASING PROGRAMME
On Tuesday, Apple also introduced a new device leasing programme in the United States in partnership with payments firm Klarna.
Under the programme, customers can lease an iPhone starting at $17.99 per month, while Apple Watch and iPad plans begin at $11.99 a month. Mac devices will be available from $24.99 per month, Reuters reported.
The programme is aimed at making Apple devices more affordable by spreading the cost into monthly payments rather than requiring customers to pay the full price upfront.
EYES ON EARNINGS
Investors are now awaiting Apple's third-quarter earnings, scheduled to be announced after the market closes on Thursday.
Reuters reported that analysts expect the company to post more than a 15% increase in quarterly revenue compared with the same period last year, reflecting resilient demand for its products despite a challenging global economic environment.
The earnings will also be closely watched for updates on Apple's AI strategy and whether the company plans to increase investments in artificial intelligence as rivals continue to pour billions into the technology.
Apple crossed the $5 trillion market valuation mark on Tuesday, becoming only the second company in history to reach the milestone after Nvidia, as investors continued to back the iPhone maker's strategy of prioritising products over expensive artificial intelligence (AI) infrastructure.
Shares of Apple rose as much as 0.72% during trading to touch a record high of $342.89, lifting the company's market capitalisation to about $5.036 trillion before paring gains. The stock was last trading at $339.33, valuing Apple at around $4.98 trillion, according to Reuters.
Earlier this month, Apple overtook Nvidia to reclaim the title of the world's most valuable company. Nvidia had held the top spot since June 2025 and was the first company to cross the $5 trillion valuation milestone.
WHY APPLE'S SHARES ARE RISING
Unlike many of its Big Tech rivals, Apple has largely stayed away from the race to spend hundreds of billions of dollars on building artificial intelligence infrastructure.
The company has instead focused on strengthening its product ecosystem while relying on Google's AI technology to power new features, including a revamped Siri. That approach has helped Apple avoid the heavy spending on data centres that has weighed on the cash flows of several technology giants.
The company's pricing strategy has also supported demand. While Apple raised prices for MacBooks and iPads last month, it kept iPhone prices unchanged, prompting many consumers to buy the flagship device ahead of expected price increases later this year, analysts said.
Apple's shares have gained about 25% so far this year, outperforming other members of the so-called "Magnificent Seven", including Nvidia, Microsoft, Meta and Alphabet, according to Reuters.
APPLE LAUNCHES IPHONE LEASING PROGRAMME
On Tuesday, Apple also introduced a new device leasing programme in the United States in partnership with payments firm Klarna.
Under the programme, customers can lease an iPhone starting at $17.99 per month, while Apple Watch and iPad plans begin at $11.99 a month. Mac devices will be available from $24.99 per month, Reuters reported.
The programme is aimed at making Apple devices more affordable by spreading the cost into monthly payments rather than requiring customers to pay the full price upfront.
EYES ON EARNINGS
Investors are now awaiting Apple's third-quarter earnings, scheduled to be announced after the market closes on Thursday.
Reuters reported that analysts expect the company to post more than a 15% increase in quarterly revenue compared with the same period last year, reflecting resilient demand for its products despite a challenging global economic environment.
The earnings will also be closely watched for updates on Apple's AI strategy and whether the company plans to increase investments in artificial intelligence as rivals continue to pour billions into the technology.
Apple crossed the $5 trillion market valuation mark on Tuesday, becoming only the second company in history to reach the milestone after Nvidia, as investors continued to back the iPhone maker's strategy of prioritising products over expensive artificial intelligence (AI) infrastructure.
Shares of Apple rose as much as 0.72% during trading to touch a record high of $342.89, lifting the company's market capitalisation to about $5.036 trillion before paring gains. The stock was last trading at $339.33, valuing Apple at around $4.98 trillion, according to Reuters.
Earlier this month, Apple overtook Nvidia to reclaim the title of the world's most valuable company. Nvidia had held the top spot since June 2025 and was the first company to cross the $5 trillion valuation milestone.
WHY APPLE'S SHARES ARE RISING
Unlike many of its Big Tech rivals, Apple has largely stayed away from the race to spend hundreds of billions of dollars on building artificial intelligence infrastructure.
The company has instead focused on strengthening its product ecosystem while relying on Google's AI technology to power new features, including a revamped Siri. That approach has helped Apple avoid the heavy spending on data centres that has weighed on the cash flows of several technology giants.
The company's pricing strategy has also supported demand. While Apple raised prices for MacBooks and iPads last month, it kept iPhone prices unchanged, prompting many consumers to buy the flagship device ahead of expected price increases later this year, analysts said.
Apple's shares have gained about 25% so far this year, outperforming other members of the so-called "Magnificent Seven", including Nvidia, Microsoft, Meta and Alphabet, according to Reuters.
APPLE LAUNCHES IPHONE LEASING PROGRAMME
On Tuesday, Apple also introduced a new device leasing programme in the United States in partnership with payments firm Klarna.
Under the programme, customers can lease an iPhone starting at $17.99 per month, while Apple Watch and iPad plans begin at $11.99 a month. Mac devices will be available from $24.99 per month, Reuters reported.
The programme is aimed at making Apple devices more affordable by spreading the cost into monthly payments rather than requiring customers to pay the full price upfront.
EYES ON EARNINGS
Investors are now awaiting Apple's third-quarter earnings, scheduled to be announced after the market closes on Thursday.
Reuters reported that analysts expect the company to post more than a 15% increase in quarterly revenue compared with the same period last year, reflecting resilient demand for its products despite a challenging global economic environment.
The earnings will also be closely watched for updates on Apple's AI strategy and whether the company plans to increase investments in artificial intelligence as rivals continue to pour billions into the technology.
